PR Bag of Tricks: AP Style Guide

Posted on 05. Oct, 2010 by

Each week we will highlight one tool from our PR bag of tricks. This could range from “old school” books or gadgets to a social media tool or client… and anything in between.  Feel free to give your feedback on each tool/trick and tell us about yours. PMGer Elizabeth Hagwood’s Pick: What is one tool, [...]

“Teeny-Boppers” Take Over the World!

Posted on 18. Nov, 2008 by

The election of 2008 will never be forgotten.  And in Grafton County, New Hampshire, that day will be remembered as the day campaigning changed forever. Vanessa Sievers, a twenty year-old, Dartmouth college student from Montana won the county treasurer position against incumbent Carol Elliott, which was a major upset.  How’d she do that? Easily. Ms. [...]

Press Releases of the NOW

Posted on 09. Oct, 2008 by

So I promised that my next blog would get away from social marketing and focus more on PR.  Well, I was half telling the truth! Social media releases are kind of becoming a buzz topic in the industry.  As PR starts working more hand in hand with social marketing, and the media is crossing over [...]

More Social Marketing

Posted on 06. Sep, 2008 by

So, we have been focusing a lot on social marketing lately.  We will be making a shift back to some PR posts.  But before we do, here is one last (for now) clip of the week that I unearthed on the topic.  Enjoy! Nicole [youtube=http://www.youtube.com/watch?v=Ri08tFbIN_M]

Eureka! They Get It! Do you?

Posted on 04. Sep, 2008 by

Clients often task us with creating a social marketing plan for them and then executing the tactics.  Easier said than done in some cases.  As this evolving marketing discipline is explored by brands, it is essential to keep up-to-date and keep your plan fresh. Peter Kim has blogged about brands that are exploring social marketing [...]